Restaurant Trends: Success with Seasonal Menus

Seasonal menus are among the most enduring restaurant trends of recent years. From Starbucks’ Gingerbread Latte and Greggs’ festive pasty, to Porky’s Thanksgiving Menu and Costa’s summer Ice Menu, restaurant operations everywhere are cashing in on the demand for seasonal menus. Away from the big chains and household high street brands, fine restaurants often boast seasonal menus, but how does their success differ from Pret’s… Read more